Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Star Stable: Horses
Horse Hotel - care for horses19/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Horses”.
Carries a keyword, not only a brand
Keyword part: “care for horses”.
No filler words.
No wasted words
No filler words.
“Raise your own horse or pony!”
Has a subtitle
“Ride horses and unicorns.”
29/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “horses”.
First paragraph is 205 characters.
Opens with a tight hook
First paragraph is 175 characters.
1,305 characters.
Enough substance
1,996 characters.
10 bullet lines, 6 paragraph breaks.
Easy to scan
7 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshot is landscape.
Portrait panels up front
First screenshot is landscape.
5 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.20 average.
Rating of 4.5 or higher
4.45 average.
11,945 ratings.
Enough ratings to be trusted
2,195 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 60 days ago.
Updated recently
Last update 746 days ago.
161 characters of release notes.
Release notes say something
66 characters of release notes.
12 languages.
Localised listing
1 language.
247 MB.
Reasonable download size
172 MB.