Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Star Stable: Horses
Pet World - WildLife America19/30 characters used.
Uses the 30 characters
28/30 characters used.
Keyword part: “Horses”.
Carries a keyword, not only a brand
Keyword part: “WildLife America”.
No filler words.
No wasted words
No filler words.
“Raise your own horse or pony!”
Has a subtitle
“Help the animals in the game!”
29/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 205 characters.
Opens with a tight hook
First paragraph is 268 characters.
1,305 characters.
Enough substance
2,069 characters.
10 bullet lines, 6 paragraph breaks.
Easy to scan
5 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshot is landscape.
Portrait panels up front
First screenshot is landscape.
5 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.20 average.
Rating of 4.5 or higher
4.75 average.
11,945 ratings.
Enough ratings to be trusted
16,792 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 60 days ago.
Updated recently
Last update 148 days ago.
161 characters of release notes.
Release notes say something
Generic notes: “- Ad network changed to Max”
12 languages.
Localised listing
1 language.
247 MB.
Reasonable download size
466 MB.