Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Change.org: Petition Manager
ActBlue Field ToolsChange.org: Petition Manager
Your cause. Real change.
28/30 characters used.
Uses the 30 characters
19/30 characters used.
Keyword part: “Petition Manager”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Your cause. Real change.”
Has a subtitle
“Volunteer and make an impact.”
24/30 characters used.
Uses the 30 characters
29/30 characters used.
Repeats title words: “change”.
Adds new keywords
No words repeated from the title.
First paragraph is 144 characters.
Opens with a tight hook
First paragraph is 275 characters.
1,262 characters.
Enough substance
761 characters.
0 bullet lines, 5 paragraph breaks.
Easy to scan
0 bullet lines, 2 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.69 average.
Rating of 4.5 or higher
4.73 average.
121 ratings.
Enough ratings to be trusted
3,469 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 14 days ago.
Updated recently
Last update 6 days ago.
241 characters of release notes.
Release notes say something
Generic notes: “- Bug fixes and performance improvements”
0 languages.
Localised listing
1 language.
73 MB.
Reasonable download size
60 MB.