Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
This Old House - Magazine
Popular Woodworking Magazine25/30 characters used.
Uses the 30 characters
28/30 characters used.
Keyword part: “Magazine”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Lifestyle”
Has a subtitle
“Lifestyle”
9/30 characters used.
Uses the 30 characters
9/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 181 characters.
Opens with a tight hook
First paragraph is 329 characters.
386 characters.
Enough substance
1,438 characters.
0 bullet lines, 1 paragraph breaks.
Easy to scan
0 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
9 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.41 average.
Rating of 4.5 or higher
4.53 average.
574 ratings.
Enough ratings to be trusted
47 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 32 days ago.
Updated recently
Last update 252 days ago.
76 characters of release notes.
Release notes say something
Generic notes: “To make your reading experience even better, we update the app regular…”
15 languages.
Localised listing
2 languages.
23 MB.
Reasonable download size
86 MB.