Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Beginning: Sleep & Meditation
BetterSleep: Relax and SleepBoth fight for
Only BetterSleep
29/30 characters used.
Uses the 30 characters
28/30 characters used.
Keyword part: “Sleep & Meditation”.
Carries a keyword, not only a brand
Keyword part: “Relax and Sleep”.
No filler words.
No wasted words
No filler words.
“Sound Therapy & Binaural Beats”
Has a subtitle
Could not read the store page.
30/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 119 characters.
Opens with a tight hook
First paragraph is 37 characters.
2,876 characters.
Enough substance
2,828 characters.
0 bullet lines, 22 paragraph breaks.
Easy to scan
0 bullet lines, 15 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
9 iPad screenshots.
4.56 average.
Rating of 4.5 or higher
4.74 average.
18,205 ratings.
Enough ratings to be trusted
390,773 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 21 days ago.
Updated recently
Last update 10 days ago.
Generic notes: “This update includes a refreshed welcome experience, improved sign-in …”
Release notes say something
Generic notes: “Improved app stability for a more restful experience”
1 language.
Localised listing
10 languages.
143 MB.
Reasonable download size
304 MB.