Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
27/30 characters used.
Uses the 30 characters
10/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“The Workforce Engagement App”
Has a subtitle
“Remove Friction from Work”
28/30 characters used.
Uses the 30 characters
25/30 characters used.
Repeats title words: “workforce”, “engagement”.
Adds new keywords
No words repeated from the title.
First paragraph is 415 characters.
Opens with a tight hook
First paragraph is 213 characters.
415 characters.
Enough substance
1,326 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
6 bullet lines, 12 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.86 average.
Rating of 4.5 or higher
4.72 average.
80,460 ratings.
Enough ratings to be trusted
2,319 ratings.
Last 40 written reviews average 3.5★.
Recent reviews are positive
Last 40 written reviews average 3.3★.
Last update 5 days ago.
Updated recently
Last update 2 days ago.
177 characters of release notes.
Release notes say something
1497 characters of release notes.
25 languages.
Localised listing
26 languages.
179 MB.
Reasonable download size
140 MB.