Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Slowly: Make Global Friends
Weworld: International FriendsSlowly: Make Global Friends
Penpals & Language Exchange
27/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Make Global Friends”.
Carries a keyword, not only a brand
Keyword part: “International Friends”.
No filler words.
No wasted words
No filler words.
“Penpals & Language Exchange”
Has a subtitle
“Global Friends, Chat & Travel”
27/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “friends”.
First paragraph is 52 characters.
Opens with a tight hook
First paragraph is 49 characters.
2,738 characters.
Enough substance
2,813 characters.
9 bullet lines, 12 paragraph breaks.
Easy to scan
12 bullet lines, 21 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
2 iPad screenshots.
4.69 average.
Rating of 4.5 or higher
4.49 average.
11,072 ratings.
Enough ratings to be trusted
8,367 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 3 days ago.
Updated recently
Last update 1 days ago.
764 characters of release notes.
Release notes say something
Generic notes: “Performance and stability improvements.”
1 language.
Localised listing
33 languages.
91 MB.
Reasonable download size
47 MB.