Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Coverstar - Positive Social
Messenger Kids27/30 characters used.
Uses the 30 characters
14/30 characters used.
Keyword part: “Positive Social”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Go viral, not toxic.”
Has a subtitle
“The Messaging App for Kids”
20/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “kids”.
First paragraph is 117 characters.
Opens with a tight hook
First paragraph is 54 characters.
1,708 characters.
Enough substance
761 characters.
4 bullet lines, 9 paragraph breaks.
Easy to scan
0 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.74 average.
Rating of 4.5 or higher
4.26 average.
217,041 ratings.
Enough ratings to be trusted
116,026 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 0 days ago.
Updated recently
Last update 44 days ago.
Generic notes: “Bug fixes and performance improvements”
Release notes say something
152 characters of release notes.
2 languages.
Localised listing
27 languages.
382 MB.
Reasonable download size
158 MB.