Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
CDC's Milestone Tracker
HealthView: Apple Health App23/30 characters used.
Uses the 30 characters
28/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Apple Health App”.
No filler words.
No wasted words
Contains filler: “app”.
“Health & Fitness”
Has a subtitle
Could not read the store page.
16/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 249 characters.
Opens with a tight hook
First paragraph is 382 characters.
1,827 characters.
Enough substance
2,176 characters.
8 bullet lines, 4 paragraph breaks.
Easy to scan
1 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
iPhone only, nothing to add.
4.86 average.
Rating of 4.5 or higher
4.54 average.
10,376 ratings.
Enough ratings to be trusted
14,216 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 62 days ago.
Updated recently
Last update 3 days ago.
130 characters of release notes.
Release notes say something
373 characters of release notes.
1 language.
Localised listing
10 languages.
61 MB.
Reasonable download size
81 MB.