Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Last Day on Earth: Survival
Into the Dead 2: Zombie KillerLast Day on Earth: Survival
Survive among the Dead
27/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Survival”.
Carries a keyword, not only a brand
Keyword part: “Zombie Killer”.
No filler words.
No wasted words
No filler words.
“Survive among the Dead”
Has a subtitle
Could not read the store page.
22/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 449 characters.
Opens with a tight hook
First paragraph is 294 characters.
2,339 characters.
Enough substance
2,562 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
9 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshot is landscape.
8 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.56 average.
Rating of 4.5 or higher
4.75 average.
103,301 ratings.
Enough ratings to be trusted
114,121 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 16 days ago.
Updated recently
Last update 9 days ago.
215 characters of release notes.
Release notes say something
Generic notes: “Performance improvements and bug fixes.”
14 languages.
Localised listing
21 languages.
1377 MB.
Reasonable download size
1964 MB.