Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Apple Health
HealthView: Apple Health AppHealthView: Apple Health App
Health Dashboard & Widgets
12/30 characters used.
Uses the 30 characters
28/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Apple Health App”.
No filler words.
No wasted words
Contains filler: “app”.
“Health & Fitness”
Has a subtitle
“Health Dashboard & Widgets”
16/30 characters used.
Uses the 30 characters
26/30 characters used.
Repeats title words: “health”.
Adds new keywords
Repeats title words: “health”.
First paragraph is 147 characters.
Opens with a tight hook
First paragraph is 382 characters.
2,068 characters.
Enough substance
2,176 characters.
15 bullet lines, 3 paragraph breaks.
Easy to scan
1 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
iPhone only, nothing to add.
3.02 average.
Rating of 4.5 or higher
4.54 average.
9,044 ratings.
Enough ratings to be trusted
14,216 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 18 days ago.
Updated recently
Last update 3 days ago.
Generic notes: “Bug Fixes and Feature Enhancements”
Release notes say something
373 characters of release notes.
33 languages.
Localised listing
10 languages.
6 MB.
Reasonable download size
81 MB.