Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Apple Health
Home Workout - No EquipmentsHome Workout - No Equipments
Bodyweight Fitness & Training
Both fight for
No overlap. These two are not chasing the same searches.
Only Home Workout
12/30 characters used.
Uses the 30 characters
28/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “No Equipments”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Bodyweight Fitness & Training”
Could not read the store page.
Uses the 30 characters
29/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 147 characters.
Opens with a tight hook
First paragraph is 541 characters.
2,068 characters.
Enough substance
3,940 characters.
15 bullet lines, 3 paragraph breaks.
Easy to scan
13 bullet lines, 14 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
10 iPad screenshots.
3.02 average.
Rating of 4.5 or higher
4.88 average.
9,044 ratings.
Enough ratings to be trusted
126,036 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 18 days ago.
Updated recently
Last update 70 days ago.
Generic notes: “Bug Fixes and Feature Enhancements”
Release notes say something
Generic notes: “• Overall experience improvements • Minor bug fixes”
33 languages.
Localised listing
21 languages.
6 MB.
Reasonable download size
308 MB.