Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Clapper: Video, Live, Chat
Community beyond content
25/30 characters used.
Uses the 30 characters
26/30 characters used.
Keyword part: “Video, Live, Chat”.
Carries a keyword, not only a brand
Keyword part: “Video, Live, Chat”.
No filler words.
No wasted words
No filler words.
“Short Video & Live Streams”
Has a subtitle
“Community beyond content”
26/30 characters used.
Uses the 30 characters
24/30 characters used.
Repeats title words: “video”, “live”.
Adds new keywords
No words repeated from the title.
First paragraph is 458 characters.
Opens with a tight hook
First paragraph is 287 characters.
3,210 characters.
Enough substance
2,461 characters.
5 bullet lines, 12 paragraph breaks.
Easy to scan
4 bullet lines, 6 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.53 average.
Rating of 4.5 or higher
4.64 average.
562,483 ratings.
Enough ratings to be trusted
84,402 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 14 days ago.
Updated recently
Last update 8 days ago.
Generic notes: “Bug fixes and performance improvements”
Release notes say something
Generic notes: “- Fixed some bugs.”
38 languages.
Localised listing
8 languages.
312 MB.
Reasonable download size
228 MB.