Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Free VPN by Free VPN Pte Ltd.
The Free VPN ™Free VPN by Free VPN Pte Ltd.
Free VPN Proxy for iPhone
29/30 characters used.
Uses the 30 characters
14/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
Contains filler: “free”, “free”.
No wasted words
Contains filler: “free”.
“Free VPN Proxy for iPhone”
Has a subtitle
Could not read the store page.
25/30 characters used.
Uses the 30 characters
Could not read the store page.
Repeats title words: “free”, “vpn”.
Adds new keywords
Could not read the store page.
First paragraph is 228 characters.
Opens with a tight hook
First paragraph is 38 characters.
2,649 characters.
Enough substance
1,582 characters.
18 bullet lines, 17 paragraph breaks.
Easy to scan
3 bullet lines, 17 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.69 average.
Rating of 4.5 or higher
4.52 average.
11,179 ratings.
Enough ratings to be trusted
12,875 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 25 days ago.
Updated recently
Last update 11 days ago.
Generic notes: “Your free VPN just got better with new performance improvements for be…”
Release notes say something
Generic notes: “Minor Bug Fixes”
15 languages.
Localised listing
33 languages.
136 MB.
Reasonable download size
173 MB.