Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
18/30 characters used.
Uses the 30 characters
7/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Humanize your brand”
Has a subtitle
Could not read the store page.
19/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 272 characters.
Opens with a tight hook
First paragraph is 203 characters.
272 characters.
Enough substance
981 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
3 bullet lines, 2 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
10 iPad screenshots.
3.92 average.
Rating of 4.5 or higher
4.87 average.
13 ratings.
Enough ratings to be trusted
538 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 831 days ago.
Updated recently
Last update 25 days ago.
Generic notes: “Bug fixes and performance improvements. Fixes an issue where clicking …”
Release notes say something
550 characters of release notes.
1 language.
Localised listing
26 languages.
32 MB.
Reasonable download size
193 MB.