Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
iCIMS Video Studio
MiCollab for Mobile18/30 characters used.
Uses the 30 characters
19/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Humanize your brand”
Has a subtitle
“Productivity”
19/30 characters used.
Uses the 30 characters
12/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 272 characters.
Opens with a tight hook
First paragraph is 77 characters.
272 characters.
Enough substance
1,408 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
6 bullet lines, 4 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
3 iPad screenshots.
3.92 average.
Rating of 4.5 or higher
2.21 average.
13 ratings.
Enough ratings to be trusted
38 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 831 days ago.
Updated recently
Last update 80 days ago.
Generic notes: “Bug fixes and performance improvements. Fixes an issue where clicking …”
Release notes say something
Generic notes: “Various bug fixes.”
1 language.
Localised listing
15 languages.
32 MB.
Reasonable download size
64 MB.