Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Avast One: Security & Privacy
Protection, WiFi scanner, VPN
30/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Security for WiFi”.
Carries a keyword, not only a brand
Keyword part: “Security & Privacy”.
No filler words.
No wasted words
No filler words.
“Surf Securely with Fastest VPN”
Has a subtitle
“Protection, WiFi scanner, VPN”
30/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 300 characters.
Opens with a tight hook
First paragraph is 154 characters.
3,733 characters.
Enough substance
3,540 characters.
19 bullet lines, 29 paragraph breaks.
Easy to scan
27 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
9 iPad screenshots.
2.87 average.
Rating of 4.5 or higher
4.73 average.
457 ratings.
Enough ratings to be trusted
99,724 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 72 days ago.
Updated recently
Last update 18 days ago.
3733 characters of release notes.
Release notes say something
151 characters of release notes.
13 languages.
Localised listing
29 languages.
26 MB.
Reasonable download size
510 MB.