Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Originals for Netflix
Letterboxd21/30 characters used.
Uses the 30 characters
10/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Track of Netflix Originals”
Has a subtitle
“The social app for film lovers”
26/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “netflix”, “originals”.
Adds new keywords
No words repeated from the title.
First paragraph is 206 characters.
Opens with a tight hook
First paragraph is 161 characters.
2,456 characters.
Enough substance
2,410 characters.
17 bullet lines, 10 paragraph breaks.
Easy to scan
18 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.59 average.
Rating of 4.5 or higher
4.82 average.
4,084 ratings.
Enough ratings to be trusted
88,339 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 18 days ago.
Updated recently
Last update 16 days ago.
Generic notes: “# Bug Fixes Minor bug fixes and improvements to support new devices”
Release notes say something
Generic notes: “– Miscellaneous bug fixes and improvements”
2 languages.
Localised listing
1 language.
19 MB.
Reasonable download size
135 MB.