Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Popeyes® Chicken
Church's Texas Chicken®Church's Texas Chicken®
Fried Chicken & Real Rewards™
16/30 characters used.
Uses the 30 characters
23/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Order Ahead, Deals & Rewards”
Has a subtitle
“Fried Chicken & Real Rewards™”
28/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “chicken”.
First paragraph is 192 characters.
Opens with a tight hook
First paragraph is 408 characters.
2,065 characters.
Enough substance
2,218 characters.
0 bullet lines, 9 paragraph breaks.
Easy to scan
0 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.85 average.
Rating of 4.5 or higher
4.91 average.
475,859 ratings.
Enough ratings to be trusted
103,721 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 6 days ago.
Updated recently
Last update 2 days ago.
Generic notes: “We’re cookin’ up some updates in the Popeyes app, y’all! In our latest…”
Release notes say something
Generic notes: “Bug fixes and improvements.”
1 language.
Localised listing
1 language.
103 MB.
Reasonable download size
85 MB.