Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ECG PowerApp
VPN by Private Internet AccessVPN by Private Internet Access
Private Internet Access, Inc.
12/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Productivity”
Has a subtitle
Could not read the store page.
12/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 62 characters.
Opens with a tight hook
First paragraph is 112 characters.
703 characters.
Enough substance
1,800 characters.
0 bullet lines, 4 paragraph breaks.
Easy to scan
5 bullet lines, 15 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.54 average.
Rating of 4.5 or higher
4.69 average.
24,406 ratings.
Enough ratings to be trusted
149,693 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 36 days ago.
Updated recently
Last update 3 days ago.
Generic notes: “Bug fixes and performance improvements”
Release notes say something
364 characters of release notes.
1 language.
Localised listing
18 languages.
126 MB.
Reasonable download size
80 MB.