Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
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Knoxville Utilities Board KUBKnoxville Utilities Board KUB
KUB Bill Pay & Outage Reports
14/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Utilities”
Has a subtitle
“KUB Bill Pay & Outage Reports”
9/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “kub”.
First paragraph is 256 characters.
Opens with a tight hook
First paragraph is 153 characters.
940 characters.
Enough substance
775 characters.
6 bullet lines, 11 paragraph breaks.
Easy to scan
6 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
4 iPad screenshots.
1.21 average.
Rating of 4.5 or higher
2.96 average.
815 ratings.
Enough ratings to be trusted
50 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1890 days ago.
Updated recently
Last update 120 days ago.
235 characters of release notes.
Release notes say something
Generic notes: “Added new field on outage form”
1 language.
Localised listing
2 languages.
27 MB.
Reasonable download size
14 MB.