Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
SwimTraining
Cryptomator: Protect PrivacyCryptomator: Protect Privacy
Open Source Cloud Encryption
Only SwimTraining
Both fight for
No overlap. These two are not chasing the same searches.
Only Cryptomator
12/30 characters used.
Uses the 30 characters
28/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Protect Privacy”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Open Source Cloud Encryption”
Could not read the store page.
Uses the 30 characters
28/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 111 characters.
Opens with a tight hook
First paragraph is 201 characters.
746 characters.
Enough substance
1,866 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
13 bullet lines, 16 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.67 average.
Rating of 4.5 or higher
4.37 average.
3 ratings.
Enough ratings to be trusted
425 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 92 days ago.
Updated recently
Last update 99 days ago.
Generic notes: “bug fix”
Release notes say something
93 characters of release notes.
3 languages.
Localised listing
37 languages.
24 MB.
Reasonable download size
95 MB.