Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
13/30 characters used.
Uses the 30 characters
9/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Face and Nails Beauty”
Has a subtitle
“Most Realistic Art Tools”
21/30 characters used.
Uses the 30 characters
24/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “art”.
First paragraph is 43 characters.
Opens with a tight hook
First paragraph is 184 characters.
3,459 characters.
Enough substance
3,925 characters.
9 bullet lines, 6 paragraph breaks.
Easy to scan
56 bullet lines, 28 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
0/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
No screenshots.
10 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.38 average.
Rating of 4.5 or higher
4.62 average.
38,416 ratings.
Enough ratings to be trusted
28,645 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 16 days ago.
Updated recently
Last update 1051 days ago.
175 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and stability improvements.”
14 languages.
Localised listing
1 language.
438 MB.
Reasonable download size
158 MB.