Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ToolBelt: Find Labor Find Work
Jackalope: Work on Your TermsToolBelt: Find Labor Find Work
Residential Contractor Network
Only ToolBelt
Both fight for
30/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Find Labor Find Work”.
Carries a keyword, not only a brand
Keyword part: “Work on Your Terms”.
No filler words.
No wasted words
No filler words.
“Residential Contractor Network”
Has a subtitle
Could not read the store page.
30/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 377 characters.
Opens with a tight hook
First paragraph is 57 characters.
2,125 characters.
Enough substance
1,662 characters.
21 bullet lines, 19 paragraph breaks.
Easy to scan
0 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
iPhone only, nothing to add.
4.00 average.
Rating of 4.5 or higher
3.75 average.
63 ratings.
Enough ratings to be trusted
8 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 23 days ago.
Updated recently
Last update 430 days ago.
Generic notes: “Warning prompt displays when accepting connections from new users + Bu…”
Release notes say something
102 characters of release notes.
1 language.
Localised listing
1 language.
58 MB.
Reasonable download size
24 MB.