Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Simple Spreadsheet:view & edit
PDF Reader - Editor & ViewerPDF Reader - Editor & Viewer
Editor, Converter, OCR
30/30 characters used.
Uses the 30 characters
28/30 characters used.
Keyword part: “view & edit”.
Carries a keyword, not only a brand
Keyword part: “Editor & Viewer”.
No filler words.
No wasted words
No filler words.
“Lightweight Spreadsheet maker”
Has a subtitle
“Editor, Converter, OCR”
29/30 characters used.
Uses the 30 characters
22/30 characters used.
Repeats title words: “spreadsheet”.
Adds new keywords
Repeats title words: “editor”.
First paragraph is 68 characters.
Opens with a tight hook
First paragraph is 219 characters.
1,653 characters.
Enough substance
3,395 characters.
11 bullet lines, 7 paragraph breaks.
Easy to scan
47 bullet lines, 18 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.59 average.
Rating of 4.5 or higher
4.55 average.
6,941 ratings.
Enough ratings to be trusted
3,691 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 212 days ago.
Updated recently
Last update 47 days ago.
Generic notes: “Optimize iCloud backup and restore functionality.”
Release notes say something
301 characters of release notes.
9 languages.
Localised listing
14 languages.
48 MB.
Reasonable download size
190 MB.