Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 36K ratings
Opportunity
Demand weighed against difficulty
Verdict for “converter”
Skip it
Hard to rank for and little evidence of demand. Spend the characters elsewhere.
Keyword in title
8/10
of the top results target it directly
Soft targets
4
apps in the top 10 with a weak spot
Avg. rating
4.68
across the top results
Who holds the top 10
1
9
Currency converter calculator!
★★★★★★★★★★ 72K · updated 16 days ago
in title
2Unit Converter - Best Unit App
★★★★★★★★★★ 196K · updated 10 mo ago
in title
3Converter+ (Units, Currencies)
★★★★★★★★★★ 2.4K · updated 8.9 yr ago
in titlesoft: not updated in a year
4Media Converter - video to mp3
★★★★★★★★★★ 24K · updated 15 days ago
in title
5My Currency Converter & Rates
★★★★★★★★★★ 131K · updated 17 days ago
in title
6Convert Any Unit Lite
★★★★★★★★★★ 48K · updated 1.4 yr ago
soft: not updated in a year
7Currency Converter by Wise
★★★★★★★★★★ 203 · updated 29 days ago
in titlesoft: under 500 ratings
8GlobeConvert Currency & Units
★★★★★★★★★★ 81K · updated 2 mo ago
Currency Converter Neo
★★★★★★★★★★ 1.2K · updated 16 days ago
in title
10Converter: Units & Currencies
★★★★★★★★★★ 764 · updated 7 yr ago
in titlesoft: not updated in a year
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.