Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Mesmerize - Visual Meditation
Calm, Anxiety, Hypnosis
29/30 characters used.
Uses the 30 characters
25/30 characters used.
Keyword part: “Visual Meditation”.
Carries a keyword, not only a brand
Keyword part: “Sleep Sound”.
No filler words.
No wasted words
No filler words.
“Calm, Anxiety, Hypnosis”
Has a subtitle
“Fan Machine Brown Baby”
23/30 characters used.
Uses the 30 characters
22/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 75 characters.
Opens with a tight hook
First paragraph is 68 characters.
3,999 characters.
Enough substance
1,940 characters.
50 bullet lines, 11 paragraph breaks.
Easy to scan
4 bullet lines, 22 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
9 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.73 average.
Rating of 4.5 or higher
4.50 average.
56,824 ratings.
Enough ratings to be trusted
2 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 22 days ago.
122 characters of release notes.
Release notes say something
Generic notes: “In-app improvements have been made”
1 language.
Localised listing
1 language.
259 MB.
Reasonable download size
62 MB.