Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Lockdown Privacy: AdBlock VPN
AdLock: Ad Blocker & PrivacyLockdown Privacy: AdBlock VPN
CELESTIAN GOLDEN APPS
29/30 characters used.
Uses the 30 characters
28/30 characters used.
Keyword part: “AdBlock VPN”.
Carries a keyword, not only a brand
Keyword part: “Ad Blocker & Privacy”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 132 characters.
Opens with a tight hook
First paragraph is 275 characters.
2,565 characters.
Enough substance
2,842 characters.
30 bullet lines, 8 paragraph breaks.
Easy to scan
9 bullet lines, 19 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.29 average.
Rating of 4.5 or higher
4.43 average.
9,802 ratings.
Enough ratings to be trusted
2,121 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 24 days ago.
Updated recently
Last update 57 days ago.
436 characters of release notes.
Release notes say something
Generic notes: “Bugs fixed and minor improvements”
1 language.
Localised listing
13 languages.
90 MB.
Reasonable download size
113 MB.