Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Dex - Rolodex and Personal CRM
Cloze Relationship ManagementCloze Relationship Management
Smart CRM, Inbox and Contacts
30/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Rolodex and Personal CRM”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Build stronger relationships”
Has a subtitle
“Smart CRM, Inbox and Contacts”
28/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 120 characters.
Opens with a tight hook
First paragraph is 84 characters.
1,253 characters.
Enough substance
3,915 characters.
0 bullet lines, 7 paragraph breaks.
Easy to scan
32 bullet lines, 15 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.40 average.
Rating of 4.5 or higher
4.66 average.
259 ratings.
Enough ratings to be trusted
2,825 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 15 days ago.
Updated recently
Last update 138 days ago.
Generic notes: “General improvements and polish.”
Release notes say something
788 characters of release notes.
1 language.
Localised listing
4 languages.
165 MB.
Reasonable download size
161 MB.