Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Dex - Rolodex and Personal CRM
Covve - Personal CRM30/30 characters used.
Uses the 30 characters
20/30 characters used.
Keyword part: “Rolodex and Personal CRM”.
Carries a keyword, not only a brand
Keyword part: “Personal CRM”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Lead Connector, Business Card”
Could not read the store page.
Uses the 30 characters
29/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 120 characters.
Opens with a tight hook
First paragraph is 237 characters.
1,253 characters.
Enough substance
1,978 characters.
0 bullet lines, 7 paragraph breaks.
Easy to scan
23 bullet lines, 16 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
9 iPad screenshots.
4.40 average.
Rating of 4.5 or higher
4.50 average.
259 ratings.
Enough ratings to be trusted
626 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 14 days ago.
Updated recently
Last update 100 days ago.
Generic notes: “General improvements and polish.”
Release notes say something
209 characters of release notes.
1 language.
Localised listing
1 language.
165 MB.
Reasonable download size
87 MB.