Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
8/30 characters used.
Uses the 30 characters
7/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Health & Fitness”
Could not read the store page.
Uses the 30 characters
16/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 288 characters.
Opens with a tight hook
First paragraph is 594 characters.
1,120 characters.
Enough substance
2,200 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
0 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
0 iPad screenshots.
2.75 average.
Rating of 4.5 or higher
2.44 average.
69 ratings.
Enough ratings to be trusted
9 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 161 days ago.
Updated recently
Last update 131 days ago.
Generic notes: “Updates for Statistics, UI improvements”
Release notes say something
500 characters of release notes.
1 language.
Localised listing
1 language.
68 MB.
Reasonable download size
71 MB.