Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Levi's - Shop Denim & More
The North Face26/30 characters used.
Uses the 30 characters
14/30 characters used.
Keyword part: “Shop Denim & More”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Find hiking gear & sportswear”
Could not read the store page.
Uses the 30 characters
29/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 196 characters.
Opens with a tight hook
First paragraph is 357 characters.
869 characters.
Enough substance
1,381 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
9 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.88 average.
Rating of 4.5 or higher
4.72 average.
64,180 ratings.
Enough ratings to be trusted
37,177 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 71 days ago.
Updated recently
Last update 1 days ago.
Generic notes: “Our latest version of the Levi’s app has been updated with an improved…”
Release notes say something
372 characters of release notes.
18 languages.
Localised listing
2 languages.
108 MB.
Reasonable download size
197 MB.