Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
PADI
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Manage Travel Points & Miles
4/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Manage Travel Points & Miles”
8/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 16 characters.
Opens with a tight hook
First paragraph is 193 characters.
966 characters.
Enough substance
3,473 characters.
0 bullet lines, 16 paragraph breaks.
Easy to scan
0 bullet lines, 16 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.85 average.
Rating of 4.5 or higher
4.51 average.
45,695 ratings.
Enough ratings to be trusted
16,918 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 28 days ago.
Updated recently
Last update 32 days ago.
Generic notes: “Bug fixes and improvements”
Release notes say something
Generic notes: “Bug fixes and performance improvements”
10 languages.
Localised listing
1 language.
200 MB.
Reasonable download size
137 MB.