Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Tetris®
Privacy.com: Virtual Cards7/30 characters used.
Uses the 30 characters
26/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Virtual Cards”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Protect Your Payments”
Could not read the store page.
Uses the 30 characters
21/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 245 characters.
Opens with a tight hook
First paragraph is 280 characters.
1,254 characters.
Enough substance
2,116 characters.
9 bullet lines, 7 paragraph breaks.
Easy to scan
4 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.54 average.
Rating of 4.5 or higher
4.54 average.
455,900 ratings.
Enough ratings to be trusted
7,155 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 29 days ago.
Updated recently
Last update 2 days ago.
62 characters of release notes.
Release notes say something
Generic notes: “Bugfixes and improvements”
8 languages.
Localised listing
1 language.
345 MB.
Reasonable download size
55 MB.