Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
HaloVPN: Fast Secure VPN Proxy
VPN - Secure Proxy & WIFIVPN - Secure Proxy & WIFI
Fast VPN & Unlimited Privacy
30/30 characters used.
Uses the 30 characters
25/30 characters used.
Keyword part: “Fast Secure VPN Proxy”.
Carries a keyword, not only a brand
Keyword part: “Secure Proxy & WIFI”.
No filler words.
No wasted words
No filler words.
“Unlimited VPN & WiFi Security”
Has a subtitle
“Fast VPN & Unlimited Privacy”
29/30 characters used.
Uses the 30 characters
28/30 characters used.
Repeats title words: “vpn”.
Adds new keywords
Repeats title words: “vpn”.
First paragraph is 49 characters.
Opens with a tight hook
First paragraph is 43 characters.
2,331 characters.
Enough substance
2,384 characters.
21 bullet lines, 14 paragraph breaks.
Easy to scan
19 bullet lines, 13 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshot is landscape.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.66 average.
Rating of 4.5 or higher
4.59 average.
15,431 ratings.
Enough ratings to be trusted
53,263 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 49 days ago.
Generic notes: “- Better Security & Privacy - Faster Speeds - More Stable”
Release notes say something
240 characters of release notes.
18 languages.
Localised listing
1 language.
55 MB.
Reasonable download size
124 MB.