Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Girls Nail Salon - Kids Games
Chibi Dolls - Games for GirlsChibi Dolls - Games for Girls
Dress up & doll maker for kids
29/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Kids Games”.
Carries a keyword, not only a brand
Keyword part: “Games for Girls”.
No filler words.
No wasted words
No filler words.
“Nail art manicure beauty games”
Has a subtitle
“Dress up & doll maker for kids”
30/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “nail”, “games”.
Adds new keywords
Repeats title words: “doll”.
First paragraph is 143 characters.
Opens with a tight hook
First paragraph is 90 characters.
1,368 characters.
Enough substance
3,066 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
23 bullet lines, 6 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.51 average.
Rating of 4.5 or higher
4.34 average.
105,485 ratings.
Enough ratings to be trusted
30,798 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 226 days ago.
Updated recently
Last update 300 days ago.
157 characters of release notes.
Release notes say something
Generic notes: “Gameplay optimization Minor bugs fixes”
1 language.
Localised listing
16 languages.
146 MB.
Reasonable download size
309 MB.