Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
CapCut: Photo & Video Editor
VivaCut - AI Video EditorCapCut: Photo & Video Editor
Video maker with music
28/30 characters used.
Uses the 30 characters
25/30 characters used.
Keyword part: “Photo & Video Editor”.
Carries a keyword, not only a brand
Keyword part: “AI Video Editor”.
No filler words.
No wasted words
No filler words.
“Video maker with music”
Has a subtitle
“Transition effect, Editing app”
22/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “video”.
Adds new keywords
No words repeated from the title.
First paragraph is 211 characters.
Opens with a tight hook
First paragraph is 204 characters.
2,820 characters.
Enough substance
3,980 characters.
22 bullet lines, 12 paragraph breaks.
Easy to scan
8 bullet lines, 8 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.61 average.
Rating of 4.5 or higher
4.54 average.
1,122,641 ratings.
Enough ratings to be trusted
222,277 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 11 days ago.
Updated recently
Last update 113 days ago.
155 characters of release notes.
Release notes say something
Generic notes: “Fix bugs and improve performance for better experiences.”
20 languages.
Localised listing
19 languages.
777 MB.
Reasonable download size
319 MB.