Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
纸飞机
Seagull IM3/30 characters used.
Uses the 30 characters
10/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Social Networking”
Has a subtitle
“Simple. Reliable. Private”
17/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 54 characters.
Opens with a tight hook
First paragraph is 105 characters.
745 characters.
Enough substance
1,566 characters.
5 bullet lines, 3 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.47 average.
Rating of 4.5 or higher
3.61 average.
19 ratings.
Enough ratings to be trusted
46 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 25 days ago.
Updated recently
Last update 3 days ago.
Generic notes: “优化话题相关功能以及性能。 优化相关界面。”
Release notes say something
Generic notes: “===== New Content ===== Fix known bugs”
2 languages.
Localised listing
3 languages.
181 MB.
Reasonable download size
234 MB.