Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Section by section
The numbers
Keywords in title + subtitle
Check by check
6/30 characters used.
Uses the 30 characters
6/30 characters used.
Keyword part: “CORE”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“*High Intensity, Low Impact”
Has a subtitle
“Health & Fitness”
27/30 characters used.
Uses the 30 characters
16/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 99 characters.
Opens with a tight hook
First paragraph is 370 characters.
508 characters.
Enough substance
428 characters.
0 bullet lines, 2 paragraph breaks.
Easy to scan
0 bullet lines, 1 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.97 average.
Rating of 4.5 or higher
2.33 average.
440 ratings.
Enough ratings to be trusted
9 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 3 days ago.
Updated recently
Last update 9 days ago.
Generic notes: “We're always working to improve your experience. This update includes …”
Release notes say something
185 characters of release notes.
4 languages.
Localised listing
22 languages.
38 MB.
Reasonable download size
195 MB.