Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
29/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Mobilize Progressive Friends”
Has a subtitle
“Our community’s online home”
28/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 71 characters.
Opens with a tight hook
First paragraph is 149 characters.
228 characters.
Enough substance
949 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
0 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.37 average.
Rating of 4.5 or higher
4.77 average.
60 ratings.
Enough ratings to be trusted
128 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 66 days ago.
Updated recently
Last update 13 days ago.
Generic notes: “bug fixes, updated libraries”
Release notes say something
Generic notes: “Performance improvements”
1 language.
Localised listing
8 languages.
41 MB.
Reasonable download size
88 MB.