Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
18/30 characters used.
Uses the 30 characters
21/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Tunneling”.
Contains filler: “app”.
No wasted words
No filler words.
“Authentication OTP 2FA/MFA”
Has a subtitle
“Stable Unlimited Fast”
26/30 characters used.
Uses the 30 characters
21/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 38 characters.
Opens with a tight hook
First paragraph is 94 characters.
3,147 characters.
Enough substance
1,299 characters.
13 bullet lines, 26 paragraph breaks.
Easy to scan
11 bullet lines, 1 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
2 iPad screenshots.
4.53 average.
Rating of 4.5 or higher
4.48 average.
2,966 ratings.
Enough ratings to be trusted
1,815 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 66 days ago.
Updated recently
Last update 702 days ago.
157 characters of release notes.
Release notes say something
Generic notes: “Optimize UI experience”
24 languages.
Localised listing
19 languages.
104 MB.
Reasonable download size
74 MB.