Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
12/30 characters used.
Uses the 30 characters
22/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Gift Lists”.
Contains filler: “app”.
No wasted words
No filler words.
“Productivity”
Has a subtitle
“Birthday & Family Gift Lists”
12/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “gift”, “lists”.
First paragraph is 87 characters.
Opens with a tight hook
First paragraph is 28 characters.
1,223 characters.
Enough substance
1,352 characters.
0 bullet lines, 16 paragraph breaks.
Easy to scan
11 bullet lines, 18 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
6 iPad screenshots.
5.00 average.
Rating of 4.5 or higher
5.00 average.
5 ratings.
Enough ratings to be trusted
4 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 14 days ago.
Updated recently
Last update 153 days ago.
Generic notes: “Bug Fixes & performance Improvements”
Release notes say something
93 characters of release notes.
1 language.
Localised listing
1 language.
342 MB.
Reasonable download size
62 MB.