Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Chicpoint - Fashion shopping
DeFacto - Clothing & ShoppingChicpoint - Fashion shopping
Trendy Women&Kids Clothing
28/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Fashion shopping”.
Carries a keyword, not only a brand
Keyword part: “Clothing & Shopping”.
No filler words.
No wasted words
No filler words.
“Trendy Women&Kids Clothing”
Has a subtitle
“Shopping”
26/30 characters used.
Uses the 30 characters
8/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “shopping”.
First paragraph is 22 characters.
Opens with a tight hook
First paragraph is 56 characters.
1,289 characters.
Enough substance
3,854 characters.
15 bullet lines, 9 paragraph breaks.
Easy to scan
10 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.12 average.
Rating of 4.5 or higher
4.48 average.
1,639 ratings.
Enough ratings to be trusted
815 ratings.
Last 40 written reviews average 3.4★.
Recent reviews are positive
Last 22 written reviews average 2.5★.
Last update 2 days ago.
Updated recently
Last update 7 days ago.
149 characters of release notes.
Release notes say something
261 characters of release notes.
7 languages.
Localised listing
3 languages.
75 MB.
Reasonable download size
109 MB.