Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
EMERGENCY Operator
Shipping Manager - 202618/30 characters used.
Uses the 30 characters
23/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “2026”.
No filler words.
No wasted words
No filler words.
“Call 911 - Emergency”
Has a subtitle
“Manage your cargo ship company”
20/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “emergency”.
Adds new keywords
No words repeated from the title.
First paragraph is 350 characters.
Opens with a tight hook
First paragraph is 216 characters.
1,665 characters.
Enough substance
1,374 characters.
0 bullet lines, 4 paragraph breaks.
Easy to scan
9 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.57 average.
Rating of 4.5 or higher
4.14 average.
928 ratings.
Enough ratings to be trusted
537 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 25 days ago.
Updated recently
Last update 317 days ago.
165 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and performance improvements.”
13 languages.
Localised listing
18 languages.
395 MB.
Reasonable download size
119 MB.