Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Calmix - Better Sleep & Relax
Calm Sounds for Focus & Stress
30/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Relaxing Sounds”.
Carries a keyword, not only a brand
Keyword part: “Better Sleep & Relax”.
No filler words.
No wasted words
No filler words.
“Sleep app, Sounds for Sleep”
Has a subtitle
“Calm Sounds for Focus & Stress”
27/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “sounds”.
Adds new keywords
No words repeated from the title.
First paragraph is 463 characters.
Opens with a tight hook
First paragraph is 228 characters.
1,683 characters.
Enough substance
3,935 characters.
0 bullet lines, 4 paragraph breaks.
Easy to scan
17 bullet lines, 13 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.40 average.
Rating of 4.5 or higher
4.83 average.
5 ratings.
Enough ratings to be trusted
18 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 754 days ago.
Updated recently
Last update 501 days ago.
Generic notes: “Better and Improved UI!”
Release notes say something
Generic notes: “We’ve made performance improvements and fixed some bugs to enhance you…”
1 language.
Localised listing
6 languages.
108 MB.
Reasonable download size
37 MB.