Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
PLACE Mortgage Calculator
FidelityAgent ONEOnly PLACE Mortgage Cal
Both fight for
No overlap. These two are not chasing the same searches.
Only FidelityAgent ONE
25/30 characters used.
Uses the 30 characters
17/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Finance”
Could not read the store page.
Uses the 30 characters
7/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 503 characters.
Opens with a tight hook
First paragraph is 437 characters.
503 characters.
Enough substance
951 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
0 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.40 average.
Rating of 4.5 or higher
4.62 average.
10 ratings.
Enough ratings to be trusted
194 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 330 days ago.
Updated recently
Last update 119 days ago.
Generic notes: “Bugfixes and improvements”
Release notes say something
636 characters of release notes.
1 language.
Localised listing
1 language.
34 MB.
Reasonable download size
357 MB.