Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Mo Meditation, Sleep, Recovery
White Noise Relax Sleep SoundsMo Meditation, Sleep, Recovery
#1 for sleep and meditation
30/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“#1 for sleep and meditation”
Has a subtitle
“Beats for Insomnia & Focus”
27/30 characters used.
Uses the 30 characters
26/30 characters used.
Repeats title words: “sleep”, “meditation”.
Adds new keywords
No words repeated from the title.
First paragraph is 244 characters.
Opens with a tight hook
First paragraph is 50 characters.
2,356 characters.
Enough substance
1,692 characters.
8 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 12 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.50 average.
Rating of 4.5 or higher
4.56 average.
2,654 ratings.
Enough ratings to be trusted
927 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 7 days ago.
192 characters of release notes.
Release notes say something
Generic notes: “Polished the overall app experience”
9 languages.
Localised listing
9 languages.
144 MB.
Reasonable download size
161 MB.