Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Ahead: Emotional Intelligence
Lightly: Wellbeing CompanionLightly: Wellbeing Companion
AI Mental Health Journaling
29/30 characters used.
Uses the 30 characters
28/30 characters used.
Keyword part: “Emotional Intelligence”.
Carries a keyword, not only a brand
Keyword part: “Wellbeing Companion”.
No filler words.
No wasted words
No filler words.
“Anger, Anxiety & Stress Relief”
Has a subtitle
“AI Mental Health Journaling”
30/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 137 characters.
Opens with a tight hook
First paragraph is 281 characters.
1,445 characters.
Enough substance
1,915 characters.
12 bullet lines, 12 paragraph breaks.
Easy to scan
1 bullet lines, 9 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.74 average.
Rating of 4.5 or higher
4.78 average.
22,465 ratings.
Enough ratings to be trusted
5,126 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 6 days ago.
Updated recently
Last update 7 days ago.
Generic notes: “Crash fix and other improvements”
Release notes say something
Generic notes: “Thank you for being with us! This update includes: General improvement…”
1 language.
Localised listing
5 languages.
474 MB.
Reasonable download size
119 MB.