Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Blur Photo Editor: blur effect
Blur Image30/30 characters used.
Uses the 30 characters
10/30 characters used.
Keyword part: “blur effect”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Touch Blur Effect”
Has a subtitle
“Photo & Video”
17/30 characters used.
Uses the 30 characters
13/30 characters used.
Repeats title words: “blur”, “effect”.
Adds new keywords
No words repeated from the title.
First paragraph is 45 characters.
Opens with a tight hook
First paragraph is 153 characters.
178 characters.
Enough substance
295 characters.
8 bullet lines, 1 paragraph breaks.
Easy to scan
0 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.69 average.
Rating of 4.5 or higher
4.29 average.
1,648 ratings.
Enough ratings to be trusted
17 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 78 days ago.
Updated recently
Last update 226 days ago.
Generic notes: “Support for the latest version of iOS Improvements to the Settings scr…”
Release notes say something
Generic notes: “- Bug fixes.”
2 languages.
Localised listing
2 languages.
19 MB.
Reasonable download size
15 MB.