Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
14/30 characters used.
Uses the 30 characters
16/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
Contains filler: “new”.
Could not read the store page.
Has a subtitle
“Utilities”
Could not read the store page.
Uses the 30 characters
9/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 614 characters.
Opens with a tight hook
First paragraph is 292 characters.
1,625 characters.
Enough substance
898 characters.
7 bullet lines, 3 paragraph breaks.
Easy to scan
12 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.00 average.
Rating of 4.5 or higher
4.65 average.
2 ratings.
Enough ratings to be trusted
1,522 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 9 days ago.
Updated recently
Last update 25 days ago.
Generic notes: “-Performance imporovement”
Release notes say something
91 characters of release notes.
2 languages.
Localised listing
3 languages.
60 MB.
Reasonable download size
85 MB.